Wizard of Ahs
this site the web

Cleveland Medical Mart Groundbreaking Ceremony


Wizard of Ah's produced the Groundbreaking Ceremonies for the much anticipated Cleveland Medical Mart on January 14, 2011. Contracted less than three weeks prior to the event, the Wizard faced some unique challenges while planning the ceremony and luncheon for nearly 500 guests.

Since construction began on January 3, the site had already seen extensive excavation and construction. Wizard of Ah's had to first start by preparing the exposed roof of the subterranean portion of the convention center to hold the official groundbreaking area that would feature two side by side ceremony sites.

The two sites were needed in order to accommodate the fifteen different groups of people that had to be photographed holding shovels at the ceremonial dirt at the conclusion of the ceremony. Set up identically, the sites featured mural backdrops, groundbreaking dirt, hard hats and shovels and were framed with construction vehicles in the background. All of this, including a large stage with service industry workers, dignitaries, and political officials; seating and standing room for over 500, and a large contingent of media filled the clear roof and walled tent that allowed views of Cleveland’s skyline.

Afterward, nearly 500 local dignitaries, officials and guests were treated to a beautiful luncheon, also produced by the Wizard, at the Key Center Marriott Hotel in downtown Cleveland.

The clear roof and walled tent allowed guests views of Cleveland's skyline.


Murals depicted the future Medical Mart & Convention Center.


The luncheon held at Key Center Marriott Hotel in downtown Cleveland.

The medical industry is Cleveland's prime business growth sector and the main focus for the city's economic rejuvenation efforts. The Cleveland Medical Mart is unique because it will feature permanent showrooms for medical businesses and suppliers. Permanent showrooms are a relatively new concept in convention and trade shows but one that can be lucrative for cities that host them. Promising a constant stream of trade show visitors, the showrooms will bring much needed out of state revenue to the city. A convention center along with a grand ballroom will also be attached to the Medical Mart which is slated to be completed in September of 2013.

0 comments:

 

Company Info

From advertising stunts to professional event planning, Wizard of Ahs is your trusted event production company. Contact us today to learn more.